October 3, 2013

Why VC’s are investing in content marketing solutions

According to Marketing Prof’s 2013 report on B2B Content Marketing,  91% of B2B companies are employing content marketing as part of their overall marketing strategy. This […]
June 7, 2013

Want More Clicks? Show Your Human Side

Do unknown people really care to read about your thoughts and feelings? I’m not talking just your mother who cares naturally or your spouse who cares […]
May 6, 2013

Content Marketing when “You” are the Content

I have just launched my new website and blog last week (look around while you are here!) and want to share my experience with the process […]
October 11, 2010

How to Create a Marketing Plan That Works

I recently wrote this article for Willow Printing Group’s (www.willowprint.com) BeyondPrint newsletter, and this article is re-published with their permission. Why You Need a Marketing Plan […]
August 12, 2009

What my Holiday has to do with Marketing

My husband and I just spent a wonderful week’s vacation in Costa Del Sol, Spain-what an absolutely beautiful part of the world! But as usual, I […]
July 2, 2009

Experts View-the Future of Business in Social Media

Marketing Magazine published a special issue dedicated to answering the question “how can marketers thrive in the new digital landscape?” I’m in the midst of reading […]