October 18, 2012

Business Blog Planning: 7 Critical Decisions

We’ve all seen many business blogs that begin with the best of intentions; publishing regular well-written posts that gradually start decreasing in frequency and then just […]
October 1, 2012

Successfully Planning Your Business Blog

You’ve done your research and have decided that a corporate blog is right for your organization. So now what? Don’t start emailing potential authors or dreaming […]
September 19, 2010

Recap-How to Make Your Website a Lead Generation Machine-Marketing Prof’s Seminar

I attended another Marketing Prof’s Digital Marketing World Virtual Conference two weeks ago and wanted to pass on some feedback as a follow-up to my previous […]
August 10, 2010

Marketing Prof’s Digital Marketing World Virtual Conference-A Review

I have been extremely busy over the summer and have been on a “blog sabbatical” so to speak. Now I am inspired to write on a […]
May 25, 2010

Segmenting + Targeting = Profits

I recently wrote this article for Willow Printing Group’s (www.willowprint.com) WeConnect e-newsletter, and this article is re-published with their permission. There are so many complex academic […]
April 16, 2010

The Secrets of Successful Surveys

I recently wrote this article for Willow Printing Group’s (www.willowprint.com) WeConnect e-newsletter, and this article is re-published with their permission. Volume 1.1 of our new BeyondPrint […]